Hope can be sold...
The fastest growing business out there is not of any commodity, not of any service, but it’s of hope.
Selling hope that you can crack an exam, you can crack an interview, you can be good at business.
The first step of building any business/product is to identify the need. And in current times, the first thing anyone needs is hope. It’s the most needed thing to start.
That’s how any life coach, influencer grows faster. By selling the hope that if they can do it, anyone can.